it's so good in the hood / by Glen Proebstel

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East London is full of surprises and returning to the streets of Shoreditch revealed another new experience, GoodHood's breathtaking flagship store on Curtain Road. Originating in the backstreets of Hoxton in 2007, it was then a self funded project offering a curated selection of some of the finest goods that were available on the globe at that time. With that success, grew the popularity of their online store and it was only a matter of time really, before we were graced with their retail space offering  a selection of edited fashion, furniture, home and grooming products. 

goodhoodstore.com